Meet Bill Reeb, CPA/CITP, CGMA, the AICPA’s 2019–2020 chair.
Breaking News
A Better Way to Gauge Profitability
EXECUTIVE SUMMARY Return-on-equity (ROE) is the correct profit metric to evaluate the performance of a business. However, the primary emphasis on financial ratio analysis must be on operating performance. The “advanced” version of the DuPont model remedies the original model’s failure to cleanly separate the effects of operating and financing...
April/May 2019 - Journal of Accountancy
PRACTICE MANAGEMENT
Developing your own specialized niche practice
CPA firms can establish a competitive advantage for themselves by concentrating on one type of client and developing deep expertise in a certain area.
PRACTICE MANAGEMENT
Business development tips to boost a firm’s reach
Many CPA firms are looking to supplement long-established business development practices with fresh marketing approaches. Firms share their tested techniques for boosting client loyalty and connecting with new prospects.
PERSONAL FINANCIAL PLANNING
How the ‘sandwich generation’ affects retirement
CPAs can help clients who are trying to save money while also dealing with shifting family demographics.
TAX
Avoid tax traps with a timely appraisal
New basis-consistency requirements make defensible valuations even more important.
COLUMNS
CHECKLIST
PROFESSIONAL LIABILITY SPOTLIGHT
From the Tax Adviser
TAX PRACTICE CORNER
TAX MATTERS
TECHNOLOGY Q&A
INSIDE AICPA
THE LAST WORD
NEWS
News Digest
SPONSORED REPORT
Be prepared for tax season early
Our expert tax report highlights the important issues that tax preparers and their clients need to address for the 2024 tax year. Stay informed and proactive with guidance on critical tax considerations before year-end.
From The Tax Adviser
May 21, 2025
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March 14, 2025
